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When the Day-Date was released in 1956, it was the only complicated Rolex for sale. Hard to believe, but people didn’t want Rolex’s previous attempts at complicated wristwatches. All of that changed when President Dwight D. Eisenhower was spotted wearing the Rolex, and the watch became known as ‘The President’. An internationally known symbol of success and prestige, the Rolex Day-Date was available for many years on a strap or matching solid gold bracelet, and with a myriad of dial and language choices.
The present example features a crisp gloss white dial with rare ‘red quarter’ indices in which the ‘15, ‘30’, and ‘45’ second marks are printed in red. That subtle difference is just the kind of pomp and circumstance that we collectors love to make an ordinary seeming watch extraordinary! Finished off with an incredibly rare South American Rolex Rolex President bracelet, and Spanish Day Wheel - this is an ideal watch for somebody looking to be a little different, while still blending in. Presenting in excellent condition - and is still less than half of a modern 36mm Day-Date - these models deliver incredible value to the collector. On top of all that, you can say you have something in common with President Eisenhower. How’s that for bragging rights?
*Some marks or spots on the dial are reflections or dust on the crystal and are due to high intensity strobe lighting used while photographing. They are not actually on the watch or visible in natural lighting.
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Every Oliver & Clarke timepiece comes with a one-year mechanical warranty starting from the date of delivery. We ensure all watches are in wonderful working condition and are ready for daily wear. Many have been fully serviced by our team of watchmakers.
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"As collectors themselves, Oliver and Clarke are on a mission to make buying vintage watches as painless as possible."
"The company focuses on good prices for its pieces, elite customer service and full transparency."
"The appointment-only space is inviting, with comfortable seating areas and exposed brick walls."
From Rolex & Patek Philippe, to Cartier & Audemars Piguet. As collectors first, we love the small details that separate the Submariner from Daytona and Calatrava from Royal Oak. This is why you'll find our curated assortment spans decades of generations of models and brands. We believe that watches don't just tell time, they tell history - and life is too short to wear a boring watch.
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